Anthem Health Insurance

Anthem Health Insurance: Pocket friendly health insurance plans for your health needs


About Anthem

Anthem Inc. is a United States based managed health insurance Provider Company in the Blue Cross Blue Shield Association. As per the data available for 2018, the company had approximately 40 million users covered under its different health insurance plans.
The company once ranked 33rd on the Fortune 500 list. Before 2014 Anthem Inc. was named WellPoint.Inc and formed by the 2004 merger of WellPoint, based in California, and Anthem, based in Indianapolis. The company operates as Anthem Blue Cross in California with 800,000 customers covered with different insurance plans. The company operates as Empire BlueCross BlueShield in New York State and as Anthem Blue Cross and Blue Shield in 10 states. Being one of the largest health benefits companies in the United States, Anthem Anthem companies deliver a number of leading health benefit solutions through a broad portfolio. The company also offers integrated health care plans and related services, along with a wide range of specialty products that includes life and disability insurance benefits, dental, vision and behavioral health benefits as well. In June this year, Anthem announced that the company is progressing with a definitive agreement to acquire Beacon Health Options (Beacon). Beacon currently serves more than 36 million individuals across all 50 states.

Business Strategy:

Anthem a responsible managed health care service Provider Company that operates to develop an ecosystem of the best health care value in our industry with enhanced day-to-day execution. The company aims at capitalizing on new opportunities to drive growth. As per the mission statement presented by the company, its business strategy is to build a framework that yields higher value add for all its stakeholders that include members, employers, health care professionals, associates, and shareholders.

Customer Segments:

Anthem, Inc. has the widest category of health insurance plans for catering to the needs of all sorts of health insurance seekers. Anthem, Inc. affiliated health plans include an extensive array of PPOs, HMOs, hybrid and specialty products and network-based dental products. The company’s plan portfolio enables employer groups and individual members to find basic to comprehensive health insurance plans to meet their specific needs under their budget. Anthem’s affiliated health and specialty plans are organized around the following customer segments:

1: National Accounts:

Anthem’s National Accounts are generally multi-state employer groups. These account are available to 5,000 or more eligible employees of which at least 5% are located outside of the headquarter state.

2: Local Group

Anthem’s Local Group includes its customers with less than 5% of eligible employees located outside the headquarter. The segment also includes customers with up to 5,000 eligible employees.

3: Individual

Company’s individual plans are best suited for the person under age 65 and their covered dependents.

4: Medicare Programs

Anthem’s Medicare program is for members who attained 65 and. These are the beneficiaries who have enrolled in Medicare Advantage, a managed care alternative for the Medicare program. The program also covers those who have purchased Medicare Supplement benefit coverage.

5: Medicaid

The plan includes beneficiaries from State-Sponsored managed care alternatives in Medicaid and State Children’s Health Insurance programs.

6: Federal Employee Program

FEP beneficiaries include United States government employees and their dependents residing within Anthem’s geographic markets.

7: Blue Card:

BlueCard beneficiaries include the members of Blue Cross and/or Blue Shield plans not owned by Anthem, Inc. They are the members who receive health care services in our BCBSA licensed markets.

8: Specialty Products

With its specialty products coverage, Anthem, Inc. offers a broad array of specialty products including, behavioral Health, Life, Disability and Dental as well as Vision products.

Plans Offered:

With its affordable health insurance plans, Anthem, Inc. offers a real value add to all its stakeholders including customers, physicians, hospitals and other health care clinicians as trusted partners. Moreover, the company offers low-cost coverage for children, adults and families in California, Indiana, Kentucky, Nevada, Virginia and Wisconsin .
  • Individual and Family Overview
  • Vision Insurance
  • Dental Insurance
  • Life Insurance
  • Supplemental Insurance
  • Travel Medical Insurance
  • Medicare
  • Medicaid

Awards and Recognition:

Anthem, Inc. has been acclaimed as one of the leaders in the health insurance segment. The company has earned numerous awards and recognition that prove its proficiency and capabilities in the domain. Following are the list of some prestigious awards Anthem received for its incredible value addition to health care industry: – CSR Campaign of the Year Award (Healthy Generations Ragan’s PR Daily, 2018) -America’s Most JUST Companies Ranking (JUST Capital/Forbes, 2018) -CSR Winner for Corporations (Anthem Foundation PR News, 2018) -Best 50 Large Companies for Women (Comparably, 2018) -LGBTQ Business Equality Excellence Award (Business Equality Network, 2017-2019)

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